A personal journey
“I believe I was born with some kind of hearing loss, which got progressively worse over time to the point where I would really struggle in social situations where there was a lot of background noise,” says Schmeichel. “My father had hearing loss too, but he put off getting hearing aids until he was in his 80s, which was too late. I just wish we’d taken him for a hearing test sooner."
By sharing his story, Schmeichel aims to destigmatise hearing aids, comparing them to the acceptance of glasses or earbuds. He hopes this campaign will inspire others to take the first step towards better hearing health.